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Content Tagged Brands

[from bushwald] American Air's `Hidden Asset' May Top Carrier's Value - More Talk of Selling off AAdvantage

Much more depth than previous pieces. Still seems like a bad idea. I mean, heads are our most valuable asset, and we don't go selling those off to make the mythical "share-holders" happy. Where are all these share-holders? Can I have lunch with one?

User:jeyrb: del.icio.us/network/jey

Unilever to Sponsor Video Podcast Series · MarketingVOX

Unilever has signed on as presenting sponsor for a new venture at Marie Claire - the magazine's first video podcast series.

podcasting: del.icio.us tag/podcasting

Advertising Age: Brands + Wikipedia

Steve Rubel of Ad Age has little to say about brand entries on Wikipedia. He endorses a "look but don't touch" policy for brand managers, but also thinks companies should get a special space on each entry, to "officially respond" to the community's critic

opensource: del.icio.us tag/opensource

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