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MarketingSherpa: How an Enterprise Software Company Created a Podcast Program -- 15 Useful Tips
Frankly, using a podcast to sell enterprise software to manufacturers sounds like a very dumb idea. Except, as MarketingSherpa's new Case Study reveals, podcasts can produce real results -- but only if you target just the right executive and use 15 best p
podcasting: del.icio.us tag/podcasting
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