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Content Tagged with marketing + User:jeyrb

Dave considers Twitter for marketing - kinds weird, but valuable enough to keep using. "There are some great users like the guys from RedMonk, who have gotten so used to Twittering everything that its like having them in the room."

The whitening market in India is worth millions of pounds, with men as well as women routinely buying bleaching lotions in an effort to "improve" their complexion... standards of beauty

This looks like the ground-work for some kind of Godin-like marketing without marketing, in addition to the other stuff it is.

Much like BMC's Routes to Value, Tivoli marketing now has 5 "entry points."

"Also part of Compuware 2.0 is a new logo and company tagline: 'We make IT rock around the world.'"

Wow, IBM is really going all out on the web front to market up Pulse. Good for them.

Interesting comments and numbers on the marketing effects of open sourcing a product. Also, see the comments on getting the sales people to not annoy open source users.

"What people are really saying is: Why don't Google release more code? And I think that's a valid thing to say. I think it's kind of important they want to see Google release more code, and I agree with them."

Oldie but goodie rant by Kragen on the topic du jour. I've got a soundtrack for him: "It's the Cinderella Theory / Try these on see if they fit"

posits that the increase in sales of hot sauces and spicy items is due to the effects of aging population and the decline of olfactory nerves and taste buds. Evidence? What about the effects of immigration and exposure to other foods?

Sharon Jones, Darondo, and Other Soul Sensations Hit it Big After Decades. What is being branded as retro soul, with supposedly distinctive aesthetic values and retro production techniques is simply good old soul music. Audiences are responding somehow.

A Big Week For Conversational Marketing

"The word 'Edsel' became synonymous with failure," Look up Edsel in Webster's dictionary. "a product, project, etc. that fails to gain public acceptance despite high expectations, costly promotional efforts, etc." a tale of human folly, corporate arrogan

Bags and stamps, baby, bags and stamps... The terminology is even in dispute: Envirosacks in the USA, Ecosacs in the UK... the environmental shell game... still every little bit matters right?