sorted by: recent | see :
popular
Content Tagged with pr + marketing
[from bushwald] Edward Bernays
"...considered one of the fathers of the field of public relations along with Ivy Lee. Combining the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud, Bernays was one of the first to attempt to manipulate public opinion using the psychology of the subconscious."
China's iPhone Girl: Brilliant Apple PR or lucky accident?
China loves a good Internet sensation. The resulting wash of publicity for Apple has apparently made some people wonder if the whole incident was an orchestrated PR campaign.
For Immediate Release: The Hobson and Holtz Report
twice weekly commentary on PR & Technology by Shel Holz and Neville Hobson
[from bushwald] Twitter / Sam Lawrence
"Why are marketing and PR agencies still separate?" I wonder this all the time.
A great communicator an PR, Marketing and Web 2.0
Nevilles own site with links to FIR and other resources
BPM, POS, CMS... Acronyms causing confusion " inmedia Public Relations Inc. - High tech public relations
Working in the technology realm as we do, it is inevitable that we encounter many, many acronyms in our daily work. A quick scan of the blogosphere reveals that it's a hot topic amongst technology marketers like Chris Hoskin and analysts alike.
[from bushwald] How to: improve analyst perception
"AR is in the business of improving perception. We are not in the business of playing fair." Nice triangle.
Online community Networking Inspiring Social Groups to Take it Offline
As a family oriented social network, adults and children of all ages can enjoy user-generated content with a complete media community experience. ..."Social media is not just going to be in pure-play sites like MySpace and Facebook. It's going to become i
Tech PR War Stories
his week, Paul Gillin and David Strom reflect on upheaval at CMP, which laid off 20% of its workforce last week and shuttered some print publications.
Page 1 | Next >>
